Barbie, directed by Greta Gerwig and starring Margot Robbie and Ryan Gosling, earned an estimated $22.3 million in preview screenings on Thursday night. This is the highest preview gross of any film in 2023, and it is a promising sign for the film's opening weekend.
Oppenheimer, directed by Christopher Nolan and starring Cillian Murphy, earned an estimated $10.5 million in preview screenings on Thursday night. This is a respectable number, but it is significantly lower than Barbie's preview gross.
It is still too early to say who will win the box office battle between Barbie and Oppenheimer. However, Barbie has a clear advantage in terms of preview numbers. It will be interesting to see how the two films fare in their opening weekends.
In addition to the preview numbers, there are a few other factors that could affect the box office performance of Barbie and Oppenheimer. Barbie is a more commercial film, while Oppenheimer is a more challenging film. This could make Barbie more appealing to a wider audience. However, Oppenheimer could benefit from strong word-of-mouth from critics and audiences.
Ultimately, the box office performance of Barbie and Oppenheimer will depend on a variety of factors. However, the preview numbers suggest that Barbie is the frontrunner in the box office battle.
Here are some other things to keep in mind:
- Barbie is opening in more theaters than Oppenheimer. This could give Barbie a slight edge in terms of box office revenue.
- Barbie is targeting a younger audience than Oppenheimer. This could make Barbie more appealing to families, who are a key demographic for the box office.
- Oppenheimer is a historical drama, while Barbie is a comedy. This could make Oppenheimer more appealing to adults, while Barbie could be more appealing to children.
It will be interesting to see how the two films fare in their opening weekends. However, the preview numbers suggest that Barbie is the frontrunner in the box office battle.
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